Sunday, October 25, 2015

National Physical Therapy Month

AgeWell_590x222
Forms of physical therapy date back to ancient times where physicians encouraged using massage, manual therapy and hydrotherapy to treat different ailments. Physical therapy has had such a big impact on health and wellness that we are recognizing its amazing benefits on the body throughout the month of October. Physical therapists and physical therapist assistants play a huge role in decreasing the pain of their patients by restoring motion and promoting a healthy lifestyle.
Immobility due to pain or certain neurological issues can cause problems with your balance, strength, and range of motion, significantly impacting quality of life. Physical therapy is a great way to manage or eliminate pain without medication or surgical procedures. Mobility is the key to aging gracefully by remaining active and independent.
Your physical therapist will examine your condition and can develop a treatment plan to restore function and reduce pain. The goal of physical therapy is to work toward function. A physical therapist will use their education and experience to develop an individualized treatment plan for each individual patient.
Physical therapy helps a variety of patients anywhere from children to the elderly. They help elderly patients to live independently, athletes to return to their field after an injury, and anyone in between suffering from pain from all types of ailments.
There are many ways a physical therapist helps their patients accomplish their goals. Your physical therapist may use ice or heat to reduce pain and swelling as well as incorporating manual therapy, aquatic therapy, ultrasound, electrical stimulation, exercise, stretching, weightlifting and walking.
We will continue to acknowledge and spread the awareness of how beneficial physical therapy is to patients and how working with a physical therapist can help you to live a healthier lifestyle throughout the month of October. It is a time to thank these professionals for choosing a demanding yet rewarding profession!
Is your practice in need of additional referrals? We specialize in making your phone ring and getting you new evals each month. Give us a call or email us for more information on how to become a partner on the Physical Therapist Finder website.

Wednesday, October 14, 2015

Reputation Management—What Does the Public Think of You?

cnwintech-online-internet-reputation
Your company’s public image is crucial to its survival. With the high availability of information on the internet, businesses must be vigilant to remain competitive. How your company is portrayed and the actions you and your team take both digitally and through traditional avenues all add up to your company image.
The first area to examine is your first impression. Whether it is your office or your website, both must be professional, comfortable, and appropriate. For example, if you specialize in pediatric care, you will want the waiting area and website to be representative of this. The decor should be bright and kid friendly and your website should be cheerful and warm. All of these factors give your clients an impression which will ultimately affect their personal recommendations and digital reviews.
The second area you must consider is how your information is disseminated. Services offered, insurances accepted, and pricing and payment policies should all be clearly accessible and stated. Miscommunications often lead to disgruntled customers. It is easier to be transparent from the beginning than to face the wrath of a scorned customer who may discontinue going to your establishment, advise others via negative reviews online, and tell their family, friends and coworkers the poor experience they had.
The third area you must consider is your issue resolution system. If a client is upset about a situation or miscommunication, responding quickly and effectively is key to salvaging the relationship. Customers want their grievances to be heard and fixed and most customers will not take further actions in destroying a company’s reputation if an appropriate response is taken. You will want to monitor your digital presence for any reviews or comments and take all customer complaints seriously.
All of these factors come down to good customer relations. Creating a friendly, effective, and transparent environment for customers will lead to increased referrals and positive reviews which will drive business further. Digital and print marketing can be effective but limiting but without happy customers.
Is your practice in need of additional referrals? We specialize in making your phone ring and getting you new evals each month. Give us a call or email us for more information on how to become a partner on the Physical Therapist Finder website.

Thursday, October 8, 2015

Why You Need to Have a Good Home Exercise Program for Your Patients


original-869484-1

There are many components to the healing process from a traumatic injury. Whether surgery is necessary or not, physical therapy is often the solution to long term success. Although the work completed in each session plays a huge role, what a patient does at home is equally as important.
Some patients are not used to maneuvering the correct way. A common mistake is trying to default to the way they would move prior to incurring their injury, making a bad situation even worse. Educating your patients on the correct movements will prevent both setbacks and additional pain.
Providing your patient with at-home exercises is crucial. When a patient begins to feel pain, providing exercises assuaging this pain will help reduce body tension and increase their comfort. If you instruct your patient on the correct movements for their needs, they will be less apt to seek out exercises from non-credible sources. By giving your patient some at-home exercises, they can also continue the physical therapy process in between sessions as well as help them build exercise habits promoting a lifetime of good health.
Remember, an important part of your patient’s longevity and happiness is tied to the success of their physical therapy. By providing them personal control over their journey with at-home exercises, you are increasing the likelihood of compliance as they begin to see results. The personalized attention from their in-person sessions in conjunction to a personalized exercise regimen will provide optimal results.
Is your practice in need of additional referrals? We specialize in making your phone ring and getting you new evals each month. Give us a call or email us for more information on how to become a partner on the Physical Therapist Finder website.
Is your practice in need of additional referrals? We specialize in making your phone ring and getting you new evals each month. Give us a call or email us for more information on how to become a partner on the Physical Therapist Finder website.